About
Analytics for photographic craft
Through the finder
Photographers sharing the journey, not the score.
Findercraft is Instagram analytics for photographers who treat imagery as craft. It reconnects audience engagement with camera settings (EXIF), color and light, and narrative format — weighting saves and shares via an Inspiration Index — in a quiet darkroom for your data, not a vanity dashboard.
Built for independent photographers and visual storytellers who want to understand which technical and aesthetic choices resonate with their audience — and optionally share that journey with peers. Instagram shows engagement; it forgets the craft that produced the frame. This darkroom puts them back in the same tray.
The craft
Reconnects what Instagram strips away.
Camera settings recovered from your originals, color and light read from each frame, and how the story is told — single image, carousel, or reel. Upload exports in the browser; EXIF is parsed locally enough to stay on your machine until only the derived fields are sent for matching. Analytics that speak the language of the darkroom, not a generic dashboard: focal length buckets, palette luminance, and narrative format beside the numbers that matter.
The measure
Intent over vanity.
The Inspiration Index weights saves and shares above empty likes — signals that someone meant to return, or cared enough to pass the frame along. Celebratory of craft practice, never a leaderboard. Daily snapshots bank cumulative metrics so your history can outlive Meta's short retention window; gains are read as today minus yesterday, not as a fleeting Insights chart.
The windows
When the room is awake.
Audience presence curves and your own publish history combine into posting windows — peak hours when followers are online, overlaid with when you actually released the shutter on the feed. Compose can aim a draft at the next open peak; Briefing ranks forward-looking pointers so the next move is a shot note, not another vanity tile.
The folio
A peer community, by invitation.
Photographers may opt in to a public folio — milestones, craft signature, and forward-looking progress — shared by link with fellow photographers. Learning from each other's journeys, not competing for rank. Raw daily metrics, funnel signals, and audience demographics stay private. There is no browse directory in this cut; discovery stays link-only so the folio remains a gift, not a scoreboard.
The door
Invitation-only for now.
Sign-in is gated to an allow-listed Google account while the darkroom stays single-operator first. The schema is already tenant-scoped for the day other photographers walk in. Until then, the public plates — about, privacy, terms, contact — stay open so the craft can be read without a key.